The American company FOX Entertainment has invested in the Ukrainian vertical streaming platform from Holywater, which involves a partnership in the co-creation of about 200 new vertical series.
The American company FOX Entertainment has invested in the Ukrainian vertical streaming platform from Holywater, which involves a partnership in the co-creation of about 200 new vertical series.
This was reported to dev.ua by Holywater.
«Innovations in digital storytelling are shaping the future of the entertainment industry, and our investment in vertical streaming allows FOX Entertainment to lay the foundation for sustainable long-term growth, creating a studio of the future,» said Rob Wade, CEO of FOX Entertainment.
In turn, the co-founders and Co-CEOs of Holywater, Bohdan Nesvit and Anatoliy Kasyanov, noted that vertical streaming is one of the most dynamic areas of the entertainment industry, and their goal is to make vertical series mainstream.
«We are proving that vertical formats can be truly cinematic dramas, thrillers, and romantic stories. The partnership with FOX Entertainment confirms our vision and provides us with the opportunities and creative resources for its accelerated implementation,» the co-founders of the Ukrainian company noted.
Among its key products:
As part of the deal, FOX Entertainment Studios will create over 200 vertical series for My Drama, with first-run titles including Billionaire Blackmail and Bound by Obsession.
The Raine Group acted as Holywater’s financial advisor in this transaction.
Let us remind you that Holywater is a Ukrainian technology company founded in 2020 by Bohdan Nesvit and Anatoly Kasyanov. Today, its content ecosystem encompasses over 55 million users.
As dev.ua recently wrote, Ukrainian media-tech company Holywater has begun expansion in Spain: together with a local studio, they will produce vertical series.
