Apple halves fees for app developers
Apple is reducing App Store commissions from 30% to 15% for mini-app developers, provided they participate in the new Mini Apps Partner Program.
Apple is reducing App Store commissions from 30% to 15% for mini-app developers, provided they participate in the new Mini Apps Partner Program.
The company defines a mini app as a “standalone experience” built using web technologies like HTML5 and JavaScript and distributed within a larger, core app. The technology has been supported in the App Store for nearly a decade, but this is the first time it’s offered a reduced fee for mini app transactions, TechCrunch reports .
In 2017, Apple added a rule to its App Review Guidelines that specifically addresses mini-apps. In section 4.7, the company allows developers to run mini-apps, mini-games, streaming games, chatbots, plugins, and game emulators that offer software that is not included in the main app's binary code. The rule also describes how they must handle sensitive data or filter inappropriate content, similar to native apps.
To be eligible for the new program, the main app must be available on iOS or iPadOS and hosted on the App Store. It must also comply with the terms of the Apple Developer Program License Agreement and the current App Review Guidelines, including the requirements for mini-apps.
However, the program also adds new requirements for apps to support specific Apple technologies, including the Advanced Commerce API and the Declared Age Rating API, which ensure content is age-appropriate for users. They must also use Apple's in-app purchasing system and send Apple information about a user's in-app purchase when requesting a refund.
Apple positions this program as a way for developers who host apps and games to grow their business on the App Store. It also incentivizes developers to use Apple's technology, including its trust and security tools, by offering the benefit of reduced fees. These additional savings can allow developers to reinvest funds in their own app program.
Developers who want to join Apple's App Store can submit an application, then provide information about their main app, eligibility requirements, and the app itself. They must also agree to the program's terms and conditions. Once their app is ready, they must submit it for review .
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