Редакція dev.ua Crypto 4 September 2025, 15:52

MEXC — an altcoin factory. Why the exchange has overtaken its competitors and what it means for investors

Crypto exchange MEXC has become a record holder for listing new coins. According to Chainwire, in May 2025 alone, the platform added 214 new tokens, after which trading volumes in these assets increased by almost 47%. This is the largest monthly increase in the exchange’s history. Among the top 10 new coins, the growth reached over 2300%, making MEXC one of the most interesting platforms for investors looking for early access to altcoins.

1 comment

MEXC — an altcoin factory. Why the exchange has overtaken its competitors and what it means for investors

Crypto exchange MEXC has become a record holder for listing new coins. According to Chainwire, in May 2025 alone, the platform added 214 new tokens, after which trading volumes in these assets increased by almost 47%. This is the largest monthly increase in the exchange’s history. Among the top 10 new coins, the growth reached over 2300%, making MEXC one of the most interesting platforms for investors looking for early access to altcoins.

According to CoinGecko, there are currently over 1,847 coins and 2,238 trading pairs traded on MEXC. For comparison, Binance has around 400 coins, and Coinbase has even fewer. Thus, MEXC has actually overtaken most of its competitors in terms of the number of instruments available.

«MEXC listed 214 new tokens in May, making it one of the most active months for listings to date,» Chainwire notes. It adds that this strategy has helped the exchange surpass 40 million users worldwide, indicating that market players are willing to take risks for the potential for high returns.

Tracy Jin, MEXC’s COO, says the exchange aims to provide users with a variety of trading options, fast token listings, and exclusive early access to promising investments. And it’s clearly succeeding. 2025 has been a telling year.

Altcoins: opportunity or trap?

The active listing of MEXC raises an important question for investors: is it worth investing in altcoins at an early stage? On the one hand, this is where stories of x100 or even x1000 are born. On the other hand, most coins do not stand the test of time.

Hundreds of new tokens every month are both an opportunity and a serious risk. It is critical for an investor to separate quality projects from hype.

Bobby Ong, Co-Founder and COO of CoinGecko recently noted, «In 2022-2023, there were about 50K new tokens being created each month… Fast forward to Q4 2024 and we’re seeing 400K new tokens per month, and in January 2025, a record 600K new tokens were created each month!»

Therefore, the worst strategy is to buy every new token just because it appears on the exchange. You need to analyze the team, tokenomics, liquidity, and project roadmap.

It’s good that there are more new tokens. But as in any business, a professional approach is important. Then you can really learn to earn on new tokens and turn their appearance into your profit.

Why is this important right now?

Regulation. MiCA is coming into effect in the EU, which will affect which tokens can be traded legally. Ukraine is also moving towards harmonization of regulations.
Competition. Binance and Coinbase are acting more cautiously: they add fewer coins, but undergo deeper checks. MEXC chooses a different strategy — mass listing to capture market share. And it works. And it is happening right now, as they say, in the moment.
Investor behavior. Against the background of high volatility of Bitcoin and Ethereum, altcoins are becoming a field for quick earnings. Investors feel this. Therefore, they do not ignore altcoins. Moreover, they do not even have such an opportunity — not to pay attention to them. In this case, they will quickly fall out of the market.

What is the effect?

MEXC is already positioning itself as an «exchange for altcoin hunters.» And this approach is working: the number of users is growing, and trading in new coins is bringing the platform more and more volume.

Regulation and Compliance: How It Will Change the Game for Exchanges

As MEXC ramps up its token offerings and attracts new users, the world is increasingly focused on crypto regulation. And this is where a key challenge arises: can the exchange keep up with the regulatory landscape?

EU and MiCA. Since 2024, the EU has been implementing a new regulation , MiCA (Markets in Crypto-Assets), which includes strict requirements for listing, transparency and reporting. Exchanges must prove the reality of the project team, describe the tokenomics and provide detailed White Papers. If MEXC plans to enter the European market more deeply, it will have to pass this filter.
AML (anti-money laundering). One of the main requirements of regulators remains the fight against money laundering. In 2023–2024, Binance was fined over $4 billion in the US precisely for non-compliance with AML procedures (Reuters). This became a signal to all exchanges that the «gray zone» no longer works.
Ukraine: Ukraine has already adopted a law on virtual assets, which is harmonized with MiCA. This means that in the coming years, exchanges will have obligations regarding KYC/AML and reporting to the regulator.

Conclusion

The explosive growth in the number of new tokens creates not only opportunities for investors, but also serious risks. The excess of coins disperses liquidity and traders' attention, making the altcoin market more fragmented and less predictable. Therefore, it is important for investors to carefully select projects, focusing on quality, not hype.

On the positive side, exchanges like MEXC, which has become the second largest listing platform in the world after HTX, offer investors access to the widest range of altcoins and can be the first to enter promising projects. This opens up additional opportunities for those who are willing to analyze the market and find «hidden gems» in time.