MacPaw created an internal game to help employees master AI
Ukrainian company MacPaw has developed a game for its employees that helps them learn how to work with artificial intelligence tools through daily tasks.
Ukrainian company MacPaw has developed a game for its employees that helps them learn how to work with artificial intelligence tools through daily tasks.
This was told to Forbes Ukraine by MacPaw co-founder and CTO Vira Tkachenko.
«Everything was gamified: every day at the same time, employees received a new task in Slack,» she said.
The game offers various tasks from generating recipes to creating websites. The project allowed testing various AI tools not only in theory, but also in practice.
According to Tkachenko, the participants were very involved in the project, and if necessary, they were assisted by a separate support group.
Recall that in early autumn, Director of AI at MacPaw Volodymyr Kubitsky spoke about the company’s AI strategy for 2025–2026, in which the Eney artificial intelligence assistant plays a key role.
MacPaw, which makes popular Mac apps like CleanMyMac and Setapp, unveiled Eney at CES 2025. The company says it’s more than just another AI assistant, and more like a friendly companion or colleague.
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