A LinkedIn profile is actually the first thing recruiters and potential employers see. But most users still see it as a formality, not a career positioning tool.
A LinkedIn profile is actually the first thing recruiters and potential employers see. But most users still see it as a formality, not a career positioning tool.
Sometimes this is phrased much more harshly.
«Your LinkedIn is garbage,» Spencer Stuart consultant Latoya Antonio bluntly said during a speech at the ExcelerateHer leadership summit. The point was that even top executives often don’t use their profiles strategically.
LinkedIn confirms that a profile is a «digital first impression» that directly affects a candidate’s visibility, Business Insider writes .
Career expert Katherine Fisher highlights three basic things that really affect the number of views.
According to the platform, users with photos receive up to twice as many profile views.
This is not about studio photography — a clear enough portrait with normal lighting and a neutral background. The main thing is that you are recognizable.
The Experience section should not duplicate your resume, but rather highlight your strengths and key achievements.
LinkedIn recommends also adding pet projects, volunteering, and materials to Featured — this gives recruiters a quick understanding of what you really know.
Another factor is the verification badge.
According to the platform, verified profiles receive an average of 60% more views. In fact, this is a signal of trust: the user shows that their data is real.
