Gorokhovsky is looking for a "lemon" of subscribers. The co-founder of monobank has 500,000 UAH among the subscribers of his Telegram channel and promises to double the amount if the audience reaches 1,000,000

«I remind you! As I promised, this Sunday at 12:00 we will hold a drawing for 10 prizes of 50,000 hryvnias each,» Horohovsky wrote in his Telegram channel «OGo!».

Last week, monobank launched an interactive marketing campaign " Hunting for Lemons " in honor of the bank reaching the 10 million customer mark. More than 50 lemons appeared on various pages of the application, for finding which users participated in a draw for 100 iPhone 17s, 1 million UAH and cars.

The campaign became a hit on social media, and soon Oleg Gorohovsky reported that over 1 million customers had found at least one lemon. Paid services for finding lemons in mono began to be offered on OLX, and the chain of electronics and household appliances stores «Foxtrot» reported that the «Sicilian Lemon» salad bowl became a bestseller thanks to the campaign.

Gorokhovsky said that due to the «lemon madness», the number of subscribers on his Telegram channel increased by over 600,000.

«Unbelievable! I don’t even understand what to do with this and how to write here now. The responsibility has increased greatly;) I understand that many of you are planning to leave after the announcement of the results of the draw. I suggest you not do it right away, but take a closer look,» the entrepreneur noted, and as a sign of gratitude he promised to draw 10 prizes of 50,000 hryvnias each.

The draw will take place using the built-in Telegram functionality. To participate, you must be subscribed to the Telegram channel «OGo!». In addition to cash prizes, 10 Telegram Premium subscriptions for 3 months are also being raffled off.

«Next Sunday at 12:00, I will also draw 10 prizes of 50,000 hryvnias, but if there are more than 1 million of you at the start of the draw, then there will be 10 prizes of 100,000 hryvnias,» promised Horokhovsky.

Currently, over 900,000 users are subscribed to his Telegram.

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