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Олександр КузьменкоGameDev Eng
12 November 2026, 12:47
2026-11-12
GTA VI pandemic is coming. Logitech has announced an official weekend for the game's release, and 83,000 vacation days have already been booked in the UK for it
Swiss-American peripheral manufacturer Logitech is launching its first-ever corporate Logi Game Day. The initiative is timed to coincide with the release of Grand Theft Auto VI on Thursday, November 19, 2026. Meanwhile, analytics from HR platform BrightHR show that British employees are taking vacations en masse on this date, outpacing even honeymoons in terms of applications.
Swiss-American peripheral manufacturer Logitech is launching its first-ever corporate Logi Game Day. The initiative is timed to coincide with the release of Grand Theft Auto VI on Thursday, November 19, 2026. Meanwhile, analytics from HR platform BrightHR show that British employees are taking vacations en masse on this date, outpacing even honeymoons in terms of applications.
According to a Logitech press release and a BrightHR report, the game’s release has become a significant factor for IT professionals. Logitech explains the decision to provide the team with paid gaming days off with internal research, according to which 98,8% of IT managers surveyed believe that gaming skills improve strategic thinking and stress resistance.
“It’s time to end the stereotype that gaming is a waste of time. As a company that develops products for work and play, we see every day how interest in one area contributes to increased efficiency in another,” commented Logitech CEO Hanneke Faber on the initiative.
While some companies are officially giving employees the day off, others are counting the potential costs. According to BrightHR, which analyzed the schedules of 1.2 million employees in 70,000 British companies, GTA VI accounted for almost 5% of all stated reasons for vacation on November 19. For comparison: this is more than twice the number of time off for a honeymoon. In the comments on the applications, employees openly indicate reasons like “GTA week on the couch in their underwear” or “GTA day. Let’s start the game, losers.”
In total, Britons have already booked around 83,000 days of vacation for the new installment in the series in November and December, with one fan taking two weeks at once. BrightHR estimates that British employers will spend £3.14 million on this leave for November 19 alone, and £12.4 million for the entire two-month period. The game release was the biggest motivation for millennials (the game was in the top 5 reasons for absence) and buzzers (6th place).
“Leave for games is just as legitimate as annual leave to attend a football match, concert or hen party. Unless it leads to staff shortages, there is no reason to deny such requests,” said BrightHR CEO Alan Price.
