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Наталя ХандусенкоHot News
11 September 2025, 10:49
2025-09-11
Rakuten Viber launches marketplace: Ukrainians will be able to find local businesses and communicate with them directly in the messenger
Rakuten Viber is launching a marketplace right in the app. In the Marketplace tab on the mobile version of Viber, users will be able to find and connect with local businesses: beauty salons, medical services, restaurants, shops and many other services and businesses in their area.
Rakuten Viber is launching a marketplace right in the app. In the Marketplace tab on the mobile version of Viber, users will be able to find and connect with local businesses: beauty salons, medical services, restaurants, shops and many other services and businesses in their area.
The Marketplace will replace the Useful tab in the mobile app. Users will be able to search for local businesses by name, category, or by browsing recommended deals. The Marketplace will allow users to view company profiles, product or service catalogs, and communicate with business representatives without revealing their phone number.
According to the company, the vast majority of Ukrainians already communicate with businesses on Viber. With the launch of the marketplace, finding the right information and choosing the best will become even easier.
By opening the Marketplace tab, users will be able to share their location to see nearby businesses. If a person does not want to share their location, a selection of businesses will be displayed based on general location information.
Results are automatically updated as users move around Ukraine. Marketplace highlights the most relevant and active companies, making it easier to find local deals.
The service will gradually become available to all users over the coming weeks on the mobile version of Viber, via a button at the bottom of the screen. New businesses will be able to join the marketplace through free business profiles on Viber. The marketplace will feature new features and tools for businesses to help them be better represented or visible.
“Small and micro-businesses are the foundation of the economy. However, it can be difficult for them to get the attention they deserve,” comments Ilya Boshnyakov, Regional Director of Rakuten Viber in Ukraine. “The Marketplace in Viber will simplify the search for local companies and allow you to support them. This is an important step in our mission to become a super app for both users and businesses.”
«На третій день запуску було вже 5 - 10 тисяч користувачів». 25 фактів про Viber від його засновника Ігора Магазініка
Ігор Магазінік, бізнесмен з російським корінням, емігрував до Ізраїлю в 16 років і там разом з партнером заснував Viber — перший месенджер, який зробив можливим не тільки листування, а й дзвінки. Про це він розповів в інтерв’ю The Bell. Ми вибрали 25 цікавих фактів про месенджер.
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