Psychologist search service Rozmova saw its number of users grow by 27% in the first quarter of 2025. What does the startup attribute this growth to?
Psychologist search service Rozmova saw its number of users grow by 27% in the first quarter of 2025. What does the startup attribute this growth to?
As Forbes Ukraine reports, citing the company’s press service, the number of Rozmova users according to the results of the first quarter of this year is 60,000 (+27%), and revenue is almost $1.5 million (+22%).
«The growth in the number of users and revenue of Rozmova is associated with informing customers about psychotherapy, which improves understanding of the product and steadily increases key metrics», — the startup notes.
In the first quarter of 2025, Rozmova spent $155,000 on marketing — the company’s largest expense category.
The Rozmova platform launched in 2022, two weeks before the start of a full-scale war. In 2023, the company’s co-founder and COO Dmytro Kovalenko said that the marketplace serves 3,000 clients per month and provides 6,000 sessions.
According to him, advertising with popular opinion leaders is a strategy for popularizing Rozmov. Niche bloggers with a high level of trust cost from $1,000. Bloggers with a larger audience, for example, Yevheniy Yanovich, Vitaliy Gordienko, and participants of «Ebout», can charge from $1,500 to $3,500 per issue, Kovalenko noted.
