Лонги

The other day, during a podcast with Joe Rogan, Mark Zuckerberg said that Meta has already started replacing middleware developers with AI, and that code for the company’s products will be written by artificial intelligence engineers. Back in December, dev.ua already found out whether AI is replacing employees and analyzed what is known about the dismissal of technical specialists, who are being replaced by AI tools. Of course, there are some layoffs, but it is already clear that for the most part, instead of being afraid of artificial intelligence, IT specialists are friends with it. And startups who are directly involved in the development and creation of technological innovations are no exception. Representatives of startup businesses told dev.ua what tasks they delegate to ChatGPT or other AI, what tools they use and what they base their choice on.

Штучний інтелект уже став невід'ємною частиною багатьох сфер бізнесу, включно з контент-маркетингом. Завдяки його можливостям компанії отримують інструменти для автоматизації процесів, створення якісного контенту та більш точного аналізу аудиторії. Це технологія, яка не тільки прискорює виконання рутинних завдань, але й допомагає будувати індивідуальну взаємодію з клієнтами. Далі розглянемо більш детально, як саме AI покращує підхід до маркетингу, та розглянемо реальні приклади використання AI нашою агенцією — Voice Marketing.

Andriy Nysynets, Independent Creative Director, shared a story from his own experience about a strange interview for which the recruiter was not prepared. This outraged the specialist, and his post and the situation described in it are being vigorously discussed by IT professionals on LinkedIn.

Recruiter Iryna Zagranichna told a case from practice when she encountered a candidate she will never forget.

You have probably already read that the main trends in marketing this year will be UGC content, collaboration with creative authors, simplicity and ease of communication with the audience. Contextual and targeted advertising, e-mail newsletters, SEO, seasonal promotions and global sales remain with us. But that's not all!

On January 15, Ukrainian startup LetsData, which uses AI tools to detect potential information attacks, announced that it had raised a funding round of about $1.6 million from a number of institutional venture funds and angel investors. According to co-founder Andriy Kusy, the funds will be directed both to technology development and to sales and marketing, in order to try to maintain the current growth rate of 300% and into 2025.

AI Product Manager Dmitry Gorin wrote a long post on LinkedIn about finding a job in American IT in 2025. His conclusions may be useful to many dev.ua readers. What job search trends in the modern world should be considered?

American resume writer Richard Lambert earns over a million dollars a year. How did he achieve such success?

On January 14, the Verkhovna Rada passed the second reading of bill No. 11321 “On Media”. It was initiated by the head of the Verkhovna Rada Committee on Freedom of Speech from the Holos party, Yaroslav Yurchyshyn. According to the law, the media will have to delete readers’ comments accusing officials (and not only them) within three working days from the moment of receiving a complaint or an order from the National Council or a ruling on the opening of relevant proceedings by the court. Social networks write that this is a restriction on freedom of speech, where the media must “sign” for all commentators. We are figuring out whether everything is really that bad.

The "third door" principle, which led Andrew Yong to a successful career at Google and Meta, and then to founding his own company, involves finding unconventional ways to achieve goals and distinguish yourself from others.

With the increasing diversity of mobile platforms, devices, and their specifications, cross-platform testing has become a key step in ensuring a consistent and stable user experience. Whether it’s iOS or Android, users expect an app to work efficiently, intuitively, and without glitches.

Gracie Chen is the CEO of one of the largest crypto exchanges in the world, Bitget. In an exclusive interview with dev.ua, she talked about where crypto is headed in 2025. So, if you want to stay up to date with the most important insider insights in this market, this issue is for you.

The job search process often becomes difficult for candidates. When preparing for interviews, they have to take into account various requirements put forward by recruiters and representatives of potential employers. And they often irritate specialists, because it seems that in this way recruiters are doing everything to create or single out the most «convenient» candidate even before the interview. But there is another side of the coin, which we want to look at today. dev.ua decided to ask recruiting specialists what the so-called «rules» for selecting candidates are based on, as well as what it is better not to say to candidates during an interview and why certain statements can prevent you from getting an offer.

In the last weeks before the inauguration of US President Donald Trump, Meta CEO Mark Zuckerberg has been acting strangely. He seems to have discovered a «new me» who has been a Republican since childhood, but has been forced to hide this fact for many years. But now there is no need to do so, and here’s why.

Sofia Didukh, Chief Executive Officer at SODI, said that her company’s recruiter recently encountered a virtual pseudo-candidate who tried to convince the interviewer that he was Ukrainian.

3D artist Anastasia Melnychenko complained on LinkedIn about an unscrupulous employer company that «abandoned» the specialist. According to documents, the company is from Armenia. We retell Anastasia’s story.

I recently had the opportunity to review a study on the cybersecurity market in Ukraine conducted by DataDriven Research&Consulting at the initiative of the EBA Cybersecurity Subcommittee and the CyberTech Committee of the IT Ukraine Association. There was a lot of interesting information there about cloud security, which is what we work with at Gart Solutions. The cloud security market in Ukraine is showing rapid growth and is one of the most promising areas in the field of cybersecurity. Of course, one of the reasons is the growth of cyber threats and the Russian-Ukrainian war. But the digital transformation of business is also significantly affecting the expansion of the segment.

Mykhailo, with the call sign «Polyak», joined the ranks of the Armed Forces of Ukraine in May 2024, and before that he was a Polish language teacher and developed a blog with about 135,000 subscribers. He is currently a soldier of the «Shchedryk» shock company of the 411th separate regiment of unmanned systems «Yastruby».

Firaxis Games has unveiled a «modern Russian civilization» in its game Sid Meier’s Civilization VII, which is due out next month. The Russians will have factions such as Dusha, Prosveshchenie, Samoderzhaviye, and General Moroz, led by Catherine II, who destroyed the Hetmanate and the Sich.

Senior Data Scientist Max Wolf from BuzzFeed tested an interesting hypothesis inspired by a viral trend from 2023. He found out what would happen if an AI chatbot was given a task and asked to improve the result several times in a row.

Every third specialist got into EPAM thanks to the EPAM Campus training programs. The company trained 500 juniors for itself. In 2024, more than 40 such programs were held, involving more than 400 production experts in teaching, and the number of graduates exceeded 3,500.

Crypto analysts associate 2025 with the beginning of a new altcoin season. This is a period of time when alternative coins begin to grow much faster than Bitcoin, and knowing when it will be, you can make a good profit.

I’m reading the World Economic Forum’s new report on the future of work. It’s full of insights for corporate training developers, educators, government officials, and everyone who works.

A month ago, the Financial Times published an article about how Russia has turned Kherson into a drone hunting ground for civilians. Drones, sometimes in swarms, hover over houses, enter buildings and chase people in their cars, bicycles or simply on foot. The article omitted many problems of a frontline city related to drones, but almost did not discuss their solutions. Therefore, we contacted the Deputy Head of the Kherson Regional State Administration for Digital Development, Digital Transformations and Digitalization (SDTO) Mykhailo Lemak and talked about what solutions our military has in confronting the enemy and how technology is strengthening them.

Fraudsters have come up with a new sophisticated scheme to deceive Ukrainians by announcing volunteer meetings at Monobank. We tell you what should alert you.

Generation Z is making headlines in the corporate world with unique workplace habits and unconventional trends.

James Havells from Newport, Wales, claims that in 2013 his girlfriend accidentally threw away a hard drive containing about 7,500 bitcoins. At today’s exchange rate, that’s more than $700 million in dollars.

Co-Founder of Codica, Natalya Klimenko, compared the labor market during and before the war and made several interesting theses about the changes.

Head of IT Department Andriy Smetana believes that not turning on the camera with HR should become a trend and a rule for HR itself. In his opinion, this will allow HR to not be biased and focus on selecting people. In the future, he believes that the camera should be turned on during interviews with the team. How did IT professionals and recruiters react to such a proposal?

 Temu online marketplace, whose advertisements have been seen repeatedly on social media and which the EU is already worried about, organizing an investigation against it, has signed a partnership agreement with Ukrposhta. It is reported that as of January 9, more than 1.5 million shipments have already been delivered within the framework of the cooperation. However, Co-founder and Head of the Aurora network Taras Panasenko called such cooperation «shopping without borders, without delays and without any taxes in Ukraine». According to him, the conditions under which foreign marketplaces operate lead to discrimination against Ukrainian manufacturers and retailers. Even earlier, dev.ua prepared a material about Temu’s work. We remind you of the details we have collected. (text from November 25, 2024)